The award is traditionally awarded by an expert jury, which mostly consists of journalists, representatives of the seventh estate, who are invited to speak freely about the product design of the nominated products. In addition to them, architects and independent marketing experts who are also members of the jury will also provide their vision.
The Design District Award means that the product has completely met the criteria of good design. These are divided into several features.
Good design implies spirituality, freshness, playfulness; at first glance it entices and sweeps away both its creator and future user.
Good design is profound; it notices and solves and concerns many people, situations and events, such as market, social and economic issues, and the relationship with the narrower and wider community.
Good design is also a relationship with humankind, respect towards humankind, and the aspiration to satisfy its real needs, not the apparent or imaginary ones.
Good design is a combination of functional qualities, a synergy of harmony, values and benefits.
Good design in Rovinj is called the Design District Award.